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You want a team that has a …

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In the old days, traditional, non-targeted advertising via newspapers, magazines, radio, television, and direct mail was the only way to go. But these media make it very difficult to target specific buyers with individualized messages. Yes, advertising is still used for megabrands with broad reach and probably still works for …

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Businesses now need a good online presence in order to prosper and that costs money.

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Small-scale poaching is the targeting of an individual elephant or rhino, or small numbers of them, for profit. In contrast to large-scale poaching, which involves the concentrated killing of a herd in a short period of time, small-scale poaching tends to be conducted over a significant period of time. The …

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The following are deliverables for content marketing. These deliverables help identify the content you should be creating, how it should take shape, and how it should be deployed.

Keyword Research

Using various keyword tools, this deliverable provides a list of relevant keyword terms in your category and about your brand …

Asking feeling/finding questions can be a great first step, but as the saying goes, “The more you know, the more you know,” so ask questions of anybody who might know something you don’t. Be humble in your approach. Find someone in any industry, or even a competitor, and …

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Recycling is so important now, more than ever. We have completely destroyed our planet, and it's our job to try to produce as little eco-friendly waste as possible. In this first part of my article I will be explaining all of the car parts that can be recycled. Most car …

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From dramatically rugged landscapes to world-class cities, traditional foods and a rich history, Scotland has a strong sense of national identity of which it is fiercely proud.

A country of staggering natural beauty and a prime destination when taking a vacation UK bound, Scotland is renowned for its atmospheric glens …